Productivity Lifehacks For SMEs

Being responsible for your business’ marketing often means wearing many hats at once. Not only do you need to continue to organically...

Why Your Company Needs a CDP in 2021

By Kristina Lauren Within the first 90 days of the COVID-19 pandemic, e-commerce experienced 10 years of growth. Of course, this isn’t too hard to...

Ecommerce Basics

Making the decision to set up an online shopping store is both daunting and exciting at the same time. Even though there’s...

Featured Articles

Amazon Marketing Content 101: 7 tips to optimise your content

With Amazon's booming growth over the past few years, the need to optimize your marketing content has become more important than ever. Finding and utilising effective Amazon marketing content optimization techniques can help you stand out in the marketplace with fierce...

How will mobile revolutionise marketing in 2020?

We’ve seen the state of marketing change massively over the past few years alone. First was the introduction of digital marketing – a means of online advertisement that has skyrocketed in popularity, leaving traditional marketing techniques to pale in...

Ecommerce Basics

Making the decision to set up an online shopping store is both daunting and exciting at the same time. Even though there’s no arguing the benefits that a business can enjoy from going online, without the right marketing, the...

Email Marketing Basics

If you’re interested in building a responsive client base, there is little that beats email marketing. Many people consider email marketing to be past its time, but actually, so long as the internet continues to exist, its significance should...

The Best Photography Gear For Social Media Photos

There was a time not so long ago when social media was dominated by the millennial generation and used for nothing more than basic posting and online chat room facilities. Fast-forward a few years, and it is now near...

PPC Basics

PPC, known otherwise as pay-per-click, is a search engine model and digital marketing strategy used to bring new leads to a website. When somebody clicks through to a pay-per-click advert, advertisers pay a small fee to the publisher. This...

SEO Basics

SEO, otherwise known as search engine optimisation, is the act of improving the flow of traffic to a website by increasing its visibility on popular search engines such as Google, Bing and Yahoo. With so many businesses making the...

Our Favourite SEO Blogs

SEO is an art, and certainly isn’t something you can learn in five minutes and never revisit from then on. As technology continues to advance, it’s key to stay up to date with the news and trends to make...

25 Unique Ways To Promote Your Twitter

Gone are the days when the only community that existed was the off-screen one. Nowadays, if you’re not active on social media, your business...

Ecommerce Basics

Making the decision to set up an online shopping store is both daunting and exciting at the same time. Even though there’s no arguing...

Our Favourite Social Media Blogs

If you’re a digital marketer who takes your role seriously, it’s imperative that you know all about social media. What started off as a...

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Our Favourite SEO Blogs

SEO is an art, and certainly isn’t something you can learn in five minutes and never revisit from then on. As technology...

About BEATRIX

BEATRIX is a quality digital marketing blog and we focus on creating engaging and informative content for our readers. Our target audience...

The Hustle – How To Make It As A Social Media Marketer

So, you want to be a social media marketer? It’s obvious to see why the job has so much appeal: social media...

Photo Editing Tips For Social Media

Social media isn’t reality, we all know that. It’s for showing off your happiest, proudest and most enjoyable moments in the best...

Product Placement On Social Media

Product placement on social media Social media is accessible to us all, but knowing how to use it doesn’t...