If your business is fairly new and you’ve got a great product or service you want to shout about, one of the most effective forms of marketing is to produce an intro startup video to explain exactly what you’re...

Facebook is still one of the most influential social media platforms in the world. But have you ever wondered why it is the preferable one over other networks?   No wonder the existence of Social media platforms has changed how people communicate with...

If you’re interested in building a responsive client base, there is little that beats email marketing. Many people consider email marketing to be past its time, but actually, so long as the internet continues to exist, its significance should...

Ecommerce content marketing is more than a buzzword—it’s a way of life. Brands selling online have produced colossal amounts of content to meet the 50% growth in content consumption in 2020. Yet not all that content is getting seen, despite the...

With an upward trend, videos continue to be one of the most effective elements of digital marketing strategy. Only if you don't know, 87% of the marketers make use of the video content in their digital marketing strategy. One good reason...

Digital marketing is far more widely encompassing than people realise, and being an effective digital marketer often means taking on multiple roles at all different levels of complexity. There’s so much to focus on, and to be able to...

Graphic design is a means of visual communication using photography, typography and illustration. It is used from a business marketing perspective to communicate a business’ messages and values and establish clear, consistent branding. There’s no denying...

Amazon is a retail giant with over billions of products in its catalog and the richest man alive as its CEO. Many businesses have invested a lot of money into advertisements on Amazon alone. It is no surprise, with so many...